
The Startup Ideas Podcast
Making $$$ with Meta Muse AI
Oct 19, 2026
About this episode
Get Your Complete Financial OS at https://startup-ideas-pod.link/brex_SIP In this solo episode, I break down how to make money with Meta Muse by mining Facebook groups, Marketplace, and Instagram to match buyers with sellers. The idea came after my wife and I had a baby and the agency we hired for a night nurse admitted it found candidates in Facebook groups. I demo Muse finding night nurses at $30 an hour in Montreal, show how to give it a phone number through Bland AI, and share the Marketplace and Instagram tactics I'd use. I close with my four-level framework for growing a matching side business into a trusted list, a community, and a vertical software company. Timestamps 00:00 – Intro 01:19 – Sponsor: Brex 03:22 – Meta Muse 03:52 – Why this is a big opportunity 04:33 – Picking a Niche, City, and Rules 05:44 – Owning the asset and data 06:51 – Cleaning Data You Own 08:27 – Lessons From eBay 10:37 – A Phone Number With Bland AI 11:30 – Undervalued Facebook Groups 12:55 – Business Pages and IG Niche Pages 13:46 – Prompting Muse Into Facebook Groups 15:19 – Mining FB Marketplace and Instagram 17:20 – Four Levels of Personal Agent Arbitrage 20:38 – Results From Montreal Groups 21:40– Goods vs. Services 22:15 – Muse vs. Dots and Instinct 24:09 – Closing Thoughts Key Points Muse mines public Facebook groups, Marketplace, and Instagram to match buyers and sellers in any niche and city. A clean list of names, needs, prices, and trust signals is an asset I own and can sell later. Facebook groups, business pages, and IG niche pages look undervalued as Muse agents start crawling them. I tell Muse where to look, and Facebook groups gave me the highest quality data. My four levels: mine the data, own the list, own the room, then build technology. A lean cost structure lets me charge a success fee of a few hundred dollars and keep high margins. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/